Thursday, August 14, 2014

Get More Video Views With A Custom Video Thumbnail

Adding a custom thumbnail image
Loading a custom thumbnail
One of the easiest ways to get more views for your video is by having an appealing thumbnail image. Here's an excerpt from my Social Media Promotion for Musicians book that describes the simple process of creating a thumbnail that really sells the video.

"When you upload a video, YouTube usually selects three screen grabs from which you can select the thumbnail. The problem is that it’s likely that none of these provide an image that instantly tells the potential viewer much about your video. A customized image can now be used as the thumbnail instead of the selections made by YouTube. Here’s what to do:
  • Find the perfect still shot. Search through your original video (the one you had before you uploaded it to YouTube) until you find that one shot that perfectly describes what the video is all about. This might be an action shot, or it could be a close-up of a face or product, or it could be anything that grabs the viewer’s attention. Whatever it is, make sure that it’s relevant to the video. When you’ve found it, export it as a jpeg or PNG image.
  • Add text. Use an image editor like Photoshop, GIMP or even Preview to add text to identify the video. Make sure that the text is large enough to read easily on a small screen found on a smartphone. The file size should be less than 2MB.
  • Click on the Custom Thumbnail icon and upload. This can be found on the Info and Settings page, which is accessible from the first icon (the first one) at the bottom of the video viewer. Viewers will now see your custom thumbnail."
To read additional excerpts from Social Media Promotion for Musicians or my other books, go to the excerpts section of bobbyowsinski.com.
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