Beats Music To Launch In January 2014

We've been hearing a lot about Beats Music, especially over the last 6 months, but now it looks like its introduction is at hand, with word that it will finally launch in January 2014.

According to a blog post by CEO Ian Rogers, “When I joined Beats Music in January I’d expected we’d get this out the door before the end of the year. Thankfully I work with people who have patience and are more concerned about getting Beats Music right than pushing it out the door. In retrospect we’ve accomplished far more this year than I’d imagined possible.”

Beats Music has a lot going for it, being owned by Dr. Dre and Jimmy Iovine, and being run by industry veteran Rogers with creative director Trent Reznor. The service is based around the MOG streaming service, which Beats purchased earlier in the year. It's also backed by a $60 million investment from billionaire Len Blavatnik's Access Industries and Texas billionaire Lee Bass, so its pockets are potentially deep enough to battle it out with the likes of iTunes Radio, Spotify and Pandora.

That said, the differentiating factor between Beats Music and other services is the fact that it's based around curated content by music celebs and professionals. In fact, a new feature just revealed allows you to listen along to the same content as your favorite celeb in real time. It's yet to be seen if music curation is actually the attraction that the company thinks it is though.

Beats Music holds a lot of promise as a streaming music game changer. Very soon now we'll see the reality first-hand.

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