- 42.8% of Top 40 listeners frequently purchase CDs or downloads
- 27.7% of all US consumers frequently purchase music (who would've thought it would be that high?)
- 39.2% - Urban listeners
- 38.3% - Hot AC (adult contemporary)
- 36.4% - Rock
- 34.1% - Urban AC
- 33.2% - Sports
- 32.7% - Public Radio
- 31.5% - Classic Rock
- 30.4% - AC
To break it down even further:
- 49% are female
- 46.6% are between the ages of 25 to 44
- 67% are between the ages of 18 to 44
The bottom line, there's still a lot of music being purchased, it's just not making its way back to the artists and songwriters.
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