It also compares 6 social media campaigns and shows the results. No doubt about it, social media marketing works!
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1 comment:
Interesting graphic. One thing they don't mention is losses in likes/subs after contests etc. end.
Often, the surge comes when people are "forced" to like/comment on the page in order to enter the contest, then the users unlike after it's over, to avoid being advertised to in the future via wall posts from the company.
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