What's Interesting About The Most Played Music Videos This Year

Shakira has 2 songs in the top 10

YouTube has just come out with their list of the most played music videos of the year so far. The thing that's most interesting is that 7 out of the 10 feature a guest performer. This is an interesting video and music marketing trend in that a release can ride on the branding of two artists instead of one, which can become a major influence on the song becoming a hit.

In terms of view numbers, Katy Perry's "Dark Horse" has racked up over 500 million views so far (and still counting), while Shakira has topped 350 million with "Can't Remember To Forget About You." Here's the top 10.

1. Katy Perry, "Dark Horse ft. Juicy J"

2. Shakira, "Can't Remember to Forget You ft. Rihanna"

3. Shakira, "La La La (Brazil 2014) ft. Carlinhos Brown"

4. "We Are One (Ole Ola) [The Official 2014 FIFA World Cup Song] (Olodum Mix)"

5. Enrique Iglesias, "Bailando (Español) ft. Descemer Bueno, Gente De Zona"

6. The Chainsmokers, "#SELFIE"

7. Iggy Azalea, "Fancy ft. Charli XCX"

8. Frozen Soundtrack, "Let It Go"

9. Jason Derulo, "Wiggle ft. Snoop Dogg"

10. Enrique Iglesias, "El Perdedor ft. Marco Antonio Solís" 

YouTube views fluctuate a great deal, so these rankings could be completely upside down by year's end. That said, this is where the real valuations of popularity are, not on the Billboard charts.

----------------------------------

Help support this blog. Any purchases made through our Amazon links help support this website with no cost to you.

Shakira Passes 100 Million Facebook Likes

When it comes to Twitter and Facebook, music celebrities rule. There's been a running battle between Katy Perry, Britney Spears and Rihanna in the last couple of years as to who was the most popular, but it looks like Shakira has bested them all, at least on Facebook.

Last week it was announced that Shakira broke the 100 million Like barrier, making her the undeniable queen of Facebook. This represents 8% of the Facebook universe of 1.28 active world-wide users.

It appears that her sudden jump in popularity came as a result of her appearance at last month's World Cup. It was only 5 years ago that the singer sported only 318,000 Likes, but now she has the first celebrity Facebook page ever to break the 9 figure barrier.

While people in the States think that the social world revolves around them, the social media metrics company Socialbakers estimates that only 11% of Shakira's followers come from the US, as compared to 17% for Rihanna and 25% for Eminem.

It's already been estimated that somewhere between 5 and 15% of those Likes are fakes or spam, as high-traffic celebrity sites are prime territory for spammers and scammers to do their work. That said, that's still an enormous number of endorsements for anything and anybody, and shows the power of social media when the situation is right.

----------------------------------

Help support this blog. Any purchases made through our Amazon links help support this website with no cost to you.