Thursday, February 27, 2014

YouTube Tags: The Key To People Finding Your Videos

One of the things that many people overlook when they post their videos to YouTube are the tags. Often there's not much thought given to them, but you'd be surprised how helpful a few good tags can be, especially when it comes to organic search. Not only that, once someone finds one of your videos, the right tags will make sure that more of your videos show up on the right hand sidebar of related videos. Here's what to do.

1. Make sure that you have at least one tag that's directly related to you. This would mean your name and other variations of it. For instance:

Joe Bloe

Or if you're a band:

The Unsigned

Make sure you tag everyone that's in the video, and add them to the description as well.

2. The second thing you should always think about doing is adding a tag that indicates the mood of the song. If the tune is a sad song, make sure that you add a tag that says "sad song." It's surprising how many people just search for "happy" or "sad" or "melancholy."

These two tips can not only help new viewers find you, but increase the chances that they'll find more of your videos after they've found the first one.

For more YouTube tips like these, check out the Social Media Promotion For Musicians book. You can read some excerpts on the excerpts section of

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