Friday, December 27, 2013

15 Top SPAM Trigger Words

Spam Filter image from Bobby Owsinski's Music 3.0 blog
Everyone wants their newsletter to be opened but often it just ends up in your fan's spam filter. If you don't want that to happen, here are the top 15 phrases that are mostly likely to trigger that filter when used in your newsletter headline, according to Hubspot.
   1. Buy
   2. Buy direct
   3. Order
4. Cheap
5. Cash
6. $$$
7. F r e e
8. Save up to
9. Success
10. Wife
11. Medium
12. Avoid
13. Friend
14. Hello
15. Dear

You can find out a lot more newsletters, how to craft them, and how to build your mailing list in the Social Media Promotion For Musicians book.

Follow me on Forbes for some insights on the new music business.

You should follow me on Twitter and Facebook for daily news and updates on production and the music business.

Check out my Big Picture blog for discussion on common music, engineering and production tips and tricks.

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