Monday, September 2, 2013

Whole Foods Now Selling Vinyl

Vinyl record on turntable image
We know that vinyl is making a comeback, but this might be a sign that the trend has peaked. It seems that hipster food retailer Whole Foods has introduced a vinyl section in five of its 340 stores (all in Southern California) for a test run.

You'd have to wonder why this would be a match, since there's no way music could contribute much to the bottom line of a $12 billion retailer, except for the fact that the people who shop there have made a lifestyle choice, and a vinyl record sort of plays into that lifestyle.

It appears that there's around 150 records available, which is a pretty good selection, and it ranges from Eric Clapton, Daft Punk, Paramore, Bob Marley and CCR to even some of Pitchfork's best new music picks. As you'd suspect, hip hop and metal are not well represented.

Of course, there is some irony in the fact that they're selling a petroleum-based product that's pretty far away from green, but who knows, maybe there's some sort of biodegradable record on the way that we don't know about yet.

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