Monday, June 3, 2013

Facebook's 3D Music Map

One of the cool things about the online world is the variety of measurement tools that are available, and the fact that new ones are being created all the time. Take for instance the 3D music map that Facebook commissioned Stamen Design to come up with.

In the following video, you'll see a number of views of the 90 day viral spread of 3 songs on Facebook; and Britney Spear's "Scream And Shout," Macklemore and Ryan Lewis "Thrift Shop," and Swedish House Mafia's "Don't You Worry Child." Check out how "Scream and Shout" starts to go viral in Miami and New York first before it spreads, and how "Don't You Worry Child" surges in Texas in the middle of February.

While this is just a test of the technology, I can see how a more real time version could be useful to record label marketing departments and agents, as they could see the hot spots of a song's activity and be able to respond with a greater artist presence in the area. For now, it's just a cool video (with no audio, by the way).

The map is part of Facebook Stories, a blog that looks at different ways that people use the social network.


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