What are the 3 C's?
1. Credit. Give the person that gave you the introduction the credit for the referral every chance you get.
2. Contacts. A good way to compensate someone who gives you an introduction is to give him a contact back. Everyone could use some help in one way or another, and this is a great way to reciprocate.
3. Compensation. If and when it's appropriate, there's nothing wrong with an exchange of a gift, finders fee, or a little cash bonus.
I've heard these also termed as the "3 R's" as well (recognition, referrals and revenue), but whatever you use, keep in mind that nothing is for free, and even if it's not expected, it's a common courtesy to reciprocate when someone does you a favor.
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