Monday, May 24, 2010

Must Do MP3 Tags

I recently found this informative post from Dexter Bryant Jr. regarding the MP3 tags that you need to fill in to make sure that your song has enough information to be promoted properly.

Every MP3 released to the internet should have these ID3 fields completed. If you are an artist actively releasing and promoting your music online, make sure you’ve included the following data:

1. Artist Name – This name should be the REAL artist name or alias. One that can be found online should an interested listener want to search for more content by this artist.

2. Song Name - The song NEEDS to have a name. How can a listener email their friend and tell them about the song if it doesn’t have a name? How can fans talk about their favorite songs. Today’s music is a song culture and this is an MP3, it’s a SONG; give it a name and let it live.

3. Genre – Don’t make up some unique and strange genre for your music. As much as it pains artists to be lumped in with the mainstream genre names use a recognized ID3 genre tag. This tag gives listeners a reference of what to expect when they hear the song. If nothing else, it’s a good way of keeping your unique sound part of a collection that the listener may throw on when the mood suits.

4. Comments – Add a link to your website, or other online presence. Bonus if you add in a Creative Commons status. Beyond those 2 key items, this field is where the promotions REALLY happen. Add a unique factoid or something if you’re feeling creative.

5. Year – As much as some people don’t like having their music appear dated. Music is an evolution and has a history. Add the year the song was released. It helps give listeners a context, on when it was made.

6. Artwork – As much as music is about the song, the artwork is what we all see when we look at our MP3 player. Add something… Make it interesting and it might even become memorable to the listener.
Why ID3 tag the MP3 file? Because music and MP3 files are becoming the main currency of attention all artists have in common. Its the ideal gateway to listeners and the easiest way to convert those listeners to fans.

Even if you ignore the bulk of this post; every (artist released) MP3 file should have at minimum: Artist Name, Song Name, and A comment with the URL of their website or other online presence. Paying attention to this type of content monetization has a REAL value in raising the access and awareness an artist to fans and casual listeners. As listeners and fans collect more and more music, it is easy for a miss-tagged song to disappear into an MP3 collection. Filling out these ID3 fields allows listeners to easily search and organize the file within their own musical library.
originally posted on
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1 comment:

Rebecca Firstenfeld said...

Great concise description of what is needed. Thanks for posting this.


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