Wednesday, April 11, 2012

The Viral Music Player

Here's an interesting applet that looks like a great deal. It's called the Viral Music Player (VMP) and is the brainchild of Interscope artist and online marketing expert John Oszajca.

There are a lot of music players out there, but what makes VMP different is that you can configure it so that the listener has to share one of your links on Facebook or Twitter in order to unlock a download. The player can be configured in multiple ways and link to a CD Baby or iTunes track, or even make the track free, if you're just going for exposure.

It looks pretty simple to configure, and a breeze to install since it's just a piece of html code that you can slip onto your website, blog, Facebook page, newsletter, or just about anywhere online. If people like your song, it then becomes super easy for them to share with other friends, who hopefully will share with other friends, etc.

Check out this video on VMP, or go to the official site to see and hear John explain everything you wanted to know about the player. Also, let me know what your experiences are.




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